B2B Podcast Marketing Services for Client Acquisition, Referrals, and Authority

With Rise25's help, it's been pretty seamless. Both John and Jeremy and the whole team at Rise25 always lead with value first. They're always doing above and beyond what it takes to connect you to people that might be good to do business with. Rise25 handles all the backend, all the editing, all the uploading. I literally just have to get on a mic with a guest and do an interview, upload it to a Google Drive folder, and Rise25 takes care of the rest. Anybody that's looking to do a podcast or if I think they're a good candidate to start a podcast, I tell them you have to hire Rise25 to do it.

It's a wonderful business development tool for getting referrals and for getting signed customers. It puts you in a different position. You are coming to them, offering to help promote their product or mission, as opposed to you trying to sell them. You learn so much from the interview itself. You can't get that from a sales call.

Working with Rise25 is worth every penny and more … and I know it will continue to pay off for a long time to come. Not just in monetary ways, but through the relationships that have been built.

Once I really understood Rise25's strategy, I was bought in—and I've just been following it ever since. I've already signed my second coaching client strictly through the podcast, and we've only been on the air for about two months. What I really appreciate about Rise25 is how incredibly responsive they are—all I do is push record, send it over, and they make it all work. They provide the scaffolding around the conversations and development I'm looking to do, and in that way, it's a perfect marriage.

What a neat, unique way to connect with people that isn't a hard sale—it's not scary, confrontational, or awkward. I reached out to a handful of people before we even launched the podcast, and three of the first four responded right away saying, 'Call me in the morning, we need to talk.' That kind of return before launch is incredible. Having just barely engaged with Rise25, I can already say I'm closer to doing deals—and we don't even have a podcast name yet. The magic is that when you reach out with a true give, people respond positively. They get excited, they want to be on, and they want to help you. It's a seamless conversation that creates real momentum.

I got three referrals and one client before I even launched my podcast—one of them paid me $5,000 right away, so Rise25 basically paid for itself for 10 years before I even recorded an episode. Most people think podcast income comes from getting listeners or subscribers, but it's the opposite—it's about the relationships and connections. Now that I see how powerful the strategy is, I'd much rather do this than chase a million followers. ROI before recording sounds crazy, but it's absolutely possible—and I've experienced it firsthand.